Origin, a financial wellness startup, announced its acquisition of Finny, leaving the financial terms of the deal undisclosed.
Briefly:Origin will integrate Finnys education, content, curriculum, and debt management tools, further bolstering its platform which simplifies finances for individuals by making it easy to track spending, get advice, as well as manage investments.
Impact: "I'm thrilled about Origin's acquisition of Finny,"Milan Kovacevic, Co-founder of Finny, shared with Benzinga. With our collective strengths, I'm confident that Origin will lead the financial wellness industry. The enhanced offerings will be unmatched, making Origin the go-to choice for financial wellness solutions. As there was minimal overlap between our customer bases, Origin will expand its reach and continue to provide exceptional service.
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Whats Next: Co-Founded by CEO Matthew Watson, Origin is mending the knowledge gap between finance professionals and novices.
Most people are simply priced out of financial planning tools, and financial advisors traditionally only work with high-income individuals, Watson explained. This leaves tens of millions of Americans in the dark, left with unnecessary fees as well as missed investment and tax opportunities that can cost them thousands of dollars a year.
With Finny, Origin will become a complete toolkit for more thoughtful financial planning.
"Origin's commitment to simplifying money management for employees aligns with Finny's mission to improve global financial literacy," saidChihee Kim, co-founder of Finny.
"Together, we share a common goal of helping individuals achieve a secure financial future, and we're excited to join forces to further expand our reach and impact,"Kovacevic added.
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